Tanya co-founded Smartpipe in 2014 as she saw a gap in the market for a company that could personalise experiences on mobile phones while still protecting user privacy.
As Chief Product Officer, Tanya is responsible for defining and driving the product strategy and meeting the needs of Smartpipe’s Mobile Network Operator (MNO) customers.
Tanya leads the commercial and technical discussions with the multitude of players across the global digital ecosystem. She is building the “out of the box” solution that delivers the coverage and quality needed for MNOs to successfully monetise their data conveniently.
She was previously the Global Director of Data and Content at Telefonica, and SVP New Media at Discovery Communications. She was also elected to the Global Board of the Mobile Marketing Association.